Comment faire face au gâchis des leads ?

Comment faire face au gâchis des leads ? par 7pmTV

Pas traité ou traité de manière incomplète, le lead et sa gestion posent de nombreuses difficultés à la distribution automobile. De nouveaux défis qui ont ouvert la voie à des outils innovants afin d’optimiser leur traitement.

Sont venus pour en parler, Jean-Richard Maguet (Mobeefox) et Eric Cholet (Marketshot).

Quant à Daniel Champs (Carouest) et Eric du Maroussem (Commission VO du GCAP), ils reviennent sur les contraintes et les limites de cette nouvelle approche commerciale qui secoue tout le secteur…

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